Cincinnati, Ohio – Current Watersports, an award-winning marine dealer, announced today a strategic partnership with DealerRock, a provider of marine dealer management software that is cloud-based. The partnership will allow Current Watersports the ability to utilize the DealerRock Marine DMS to operate more efficiently, while providing key insights and feedback to DealerRock for future marine dealership software improvements.
DealerRock provides both RV and marine dealers with a modern, easy-to-use DMS solution. By partnering with Current Watersports, DealerRock will be able to combine decades of web application development experience with marine industry first-hand expertise from an award-winning marine dealership.
“Our focus on building a modern, cloud-based marine dealership management system that dealers enjoy using is unrivaled. By working first-hand with such a well-respected, award-winning dealership we can build best practices and procedures right into our marine software. It’s an absolute win.” said Jason Haines, Managing Director of DealerRock.
By using a modern marine dealer management software system, marine dealers can work more efficiently while delighting their customers at the same time. DealerRock DMS combines critical business needs like lead management, CRM, quoting, contracting, service management, inventory management and more all under one single platform. And because DealerRock RV and marine DMS is cloud-based, dealers can access the system anywhere!
“We were involved in helping guide some of the initial development efforts of DealerRock. The system has had such a profound impact on how we focus on delighting our customers over the past 2 years. We couldn’t be more excited to continue this journey” said Bill Harney, General Manager of Current Watersports.